Multiple sources Marfeel Insight shows the metrics from various sources in one centralized location, under the same KPIs.
Revenue & Engagement It combines revenue provider data with Google Analytics for an overview of both revenue and engagement.
Strategy of long-term Insight is where publishers will find their ARPU, the only true measure of long-term performance.
Consolidated reporting Insight removes the work of collecting and understanding revenue and engagement from multiple sources and accounts.
Instant Insights Get a clear and simple view of every KPI and analytics in one centralized dashboard that collates your data from every page and source.
Intuitive actions Get strategic actions to take, compare revenue stream and understand trends and changes in your performance.
Average Revenue Per User (ARPU) gives publishers the ability to track the performance of the site, at the user level.
The Insight dashboard gives you the clarity to see how changes to your setup will affect your current and future revenue.See the performance of every channel in isolation.
Identify key metrics and see how changes to your ad stack affect your engagement as well as your revenue.The Insight dashboard gives you a complete overview of your content performance and programmatic set up. Measure everything from reader engagement to revenue.
ARPU
Gross Revenue
Visits
Average Session Time
Ad Requests
Fill Rate
eCPM
Click through rate
Cost per click
Page views per visit
Ad requests per page view
Ad requests per visit